Beauty & Wellness: Cause Marketing; Insider Stories

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Name: Beauty & Wellness: Cause Marketing; Insider Stories
Date: March 2, 2026
Time: 11:00 AM - 12:30 PM CST
Event Description:

The landscape of beauty and wellness is shifting. Whether you are a seasoned professional looking to scale or an aspiring entrepreneur ready to make your mark, "business as usual" is no longer enough. It’s time to move beyond the chair and the treatment room to build a brand that resonates and lasts.

 

Join us for an exclusive webinar designed to bridge the gap between passion and profitability. We are diving deep into cause related marketing and promotions, sustainable growth strategies, and the modern tools you need to thrive in today’s competitive market.

 

Featured Guest Speakers

 

We are thrilled to be joined by three trailblazers who have redefined what it means to be a "beauty professional" in 2026:



Stacie Poosky, Score Mentor, Score Event Coordinator, and Webinar Host

Marcie Harrison, Score Mentor and Award-winning Marketing Specialist

John George, John George Hair, Chicago, IL

Indra Michel, IM Beauty, Schiller Park, IL

Ralleda Hayes, The Braid and Beauty Bar, Chicago, IL

Stacie Porosky,  is a seasoned business leader in the Greater Chicago Area who specializes in providing strategic guidance to Fortune 100 organizations, focusing on growth, value, and customer-centric initiatives. She currently leads Training Strategy and Implementation at Mosaic North America, where she spearheads impactful training programs and drives retail excellence for Google Stores.

 

Outside of her corporate roles, Stacie gives back to the local business community as a mentor and an executive board member on the event committee for the SCORE Chicago Chapter.

 

Stacie's extensive practical experience is backed by a strong academic foundation in adult learning and motivational theories. She holds a Master of Business Administration (MBA) in Human Resources Management from The University of Arizona Global Campus, a Master of Arts (MA) in Organizational Behavior Studies from Fairleigh Dickinson University, and a Bachelor of Business Administration in Marketing from Kutztown University

Marcie Harrison, is a senior-level, award-winning marketing specialist and the founder of The Harrison Group, known for her expertise in content development and strategic communications. Throughout her career, she has spearheaded high-impact initiatives for major organizations, including GE HealthCare, Sara Lee Coffee, and various medical and educational institutions.

 

An accomplished writer, she authored a biography of philanthropist Manfred Steinfeld and a corporate history that is now part of the Chicago History Museum’s collection. Marcie holds an MBA in Marketing from DePaul University and a BA in Journalism from the University of Wisconsin-Madison, underpinning her professional proficiency with a strong academic foundation.

 

Beyond her consultancy, she is a dedicated mentor through SCORE Chicago and a civic leader, currently serving as Vice President of Marketing & Communications for the Guild of the Chicago History Museum.

John George, is a Chicago-based master stylist and beauty consultant with over 20 years of experience. A graduate of prestigious institutions like Pivot Point and Vidal Sassoon, John specializes in healthy hair care for both men and women. Known for treating every client like an "everyday celebrity," he combines high-end technical skill with a philosophy centered on hair integrity and chemical-free health. He currently operates John George Hair, where he provides personalized, efficient, and professional styling services.

 

John operates John George Hair in Chicago, where he maintains a focused schedule dedicated to personalized appointments. His business emphasizes quality over volume, with a cancellation policy designed to respect appointment time and client commitment. Client reviews highlight his professionalism and the noticeable health and quality of hair after appointments, with many noting the efficiency of his services and lack of harsh chemical treatments.

 

John George represents a commitment to combining technical skill with a philosophy centered on hair health and client satisfaction.

Indra Michel, is a hairstylist and beauty entrepreneur with over 16 years of experience in the beauty industry, known for precision, efficiency, and creating an elevated yet welcoming client experience. Her career began in a high-end salon environment, where she spent eight years refining her craft before opening her own private studio, successfully operating it for nearly seven years.



As a former educator for Schwarzkopf Professional, Indra developed advanced technical expertise while mentoring fellow stylists and staying at the forefront of modern hair trends and techniques.

 

Indra specializes in women’s haircuts and customized hair color, creating results that are both refined and effortlessly wearable. While her focus is women’s hair, many of her male clients have trusted her with their hair for more than a decade — a reflection of her consistency, skill, and lasting client relationships.

 

What sets Indra apart is her ability to deliver high-quality transformations with efficiency, without ever compromising the personalized experience her clients value. Every appointment is designed to feel personable, comfortable, and tailored — because exceptional hair should come with an exceptional experience.

 

After years of owning a private studio, Indra realized her passion extended beyond styling alone. Wanting to foster collaboration while improving the salon suite experience for beauty professionals, she expanded her vision in 2024 and founded IM Beauty Loft, a modern space created to empower independent artists while elevating both stylist and client experiences.

 

Today, Indra Michel continues to grow as both an artist and business owner, combining creativity, leadership, and innovation to build beauty spaces where confidence and community thrive.

Ralleda Hayes, is the Founder and CEO of The Braid and Beauty Bar LLC, a licensed Illinois-based beauty business dedicated to making self-care accessible to underserved communities. As a 2025 SCORE Pitch Competition winner, she is expanding her vision into a mobile beauty and wellness experience that partners with schools, park districts, senior facilities, and community organizations and state-run facilities.

 

With over 100 clients and a passion for empowerment and inclusivity, Ralleda believes beauty is more than appearance — it is confidence, dignity, and connection. Through her work, she is committed to removing barriers and bringing transformative self-care experiences directly into the community.

Location:
Zoom
Contact Information:
Lauren Barker