This is a class for someone who has a Facebook business page or wants to learn more about it. Before class, you must have a business account created. In this class we will discuss how analytics reveal helpful demographics about your Facebook fans, and give you a glimpse into what content they are consuming on your page. Get practical advice on the terminology of Facebook insights, and how to use the tools available to you to create engaging content or run a successful ad campaign. Learn how to: -Navigate - Change settings - Effectively and efficiently create and schedule posts - Build an audience Hands-on Facebook class. Laptops provided. Work book included.