Just as a polished appearance can captivate a crowd, your online presence should leave a lasting impression. In today's digital age, what others see is often their first and lasting impression of you and your business. A well-curated image reflects your values, professionalism, and dedication to excellence. It is important to build a beautiful and authentic online presence that radiates success, inspires trust, and opens the door to new opportunities. Some of the tips we will be discussing are:
Consistency - Build trust and recognition Professional Imagery - Showcasing your brand with the best imagery Engage The Audience - Build relationships Authenticity Wins - Your content must be genuine Keep it Fresh - Update your content regularly Leverage Video Content - Use livestreams Know Your Angles - Understand how to highlight your strengths Monitor Your Reputation - Review and manage what is being said about you online
Meet the presenter, Hortencia Ramos
Hortencia is a domestic violence survivor turned entrepreneur, and an empowerment mentor who raised four children while transforming her life. Hortenica was crowned Ms Illinois International in 2021, and Ms. Royalty America in 2023. She has used her platform to inspire and uplift others. With over a decade of experience in marketing, Hortencia is also a beauty influencer and content creator. She empowers businesses with innovative social media and digital marketing strategies. Her journey embodies resilience, creativity, and a passion for making a positive impact in the digital world.