Discover strategies and best practices to get the most out of your social media marketing activities. Learn why social media marketing is important, how to evaluate the channels that are right for your business and how to use these low-cost tools to gain visibility, develop relationships and drive sales and response. Learn how to create good content and an integrated marketing plan with social media, email marketing and other marketing efforts. Discover how to incorporate social media marketing into your business life without losing productivity! This workshop primarily focuses on Facebook, LinkedIn, Twitter, Google+ and Pinterest.