Relationship Marketing 102: Smarter Email Mktg, CRM, Tools, etc.

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Name: Relationship Marketing 102: Smarter Email Mktg, CRM, Tools, etc.
Date: November 6, 2026
Time: 10:00 AM - 11:30 PM CST
Event Description:

(This is the follow-up to the Introductory 101 session.)

 

Email marketing has evolved far beyond occasional newsletters. In this class, you’ll learn how to use a (Customer Relationship Management) CRM-connected email system to support every stage of the customer relationship.

 

Topics Include:

  • List building
  • Opt-ins
  • Segmentation
  • Automation
  • Customer journey emails
  • Re-engagement strategies

 

You’ll also Learn:

How CRM tools track customer history and improve follow-up across sales and service.

Location:
Zoom
Contact Information:
Karen Foelsch
Fees/Admission:
$10